RESEARCH: VENDORS NOT OFFERING FINANCE ARE MISSING OUT ON SALES

From our research with East & Partners, we found that equipment buyers need finance, yet only 15.8% of equipment vendors are offering it. 

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Your customers need finance. In fact, 87.4% of buyers surveyed say using finance for purchases helped them grow their businesses. The opportunity is immense for equipment vendors to package finance and reap the benefits – with the few who do selling more (90.2%), closing larger deals (75.5%), and closing deals faster (63.7%). This resulted in 80% higher forecasted growth for 2017/18 than businesses not using finance.

Read this guide to find out:

  • The statistics behind why vendors need to care about finance

  • When it makes sense to offer finance to your clients

  • What different types of finance you can offer

  • How your sales team can position finance with clients